Digital Marketer Guide
Miscelleneous

The Digital Marketer’s Guide to Keyword Research in 30 Minutes or Less

Nowadays, most SEO practitioners focus their efforts on link building and content creation. Afterall, with the ever-changing algorithm of the social media networks and search engines, it only makes sense for them to do so. However, despite the popularity of content creation and link building, there is one crucial aspect about running a digital marketing campaign that you should never…

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Google Keyword Tool Update
Google Adwords/PPC

Google Keyword Planner Tool Update 2018

  Today 9th March 2018, finally I can see the new Google Keyword Planner Tool update. It is so catchy and impressive in the first look and allows in-depth data and forecasting which help us to plan the campaign strategy. The new Google Keyword Planner Tool update design is matching with the new Dashboard and it’s more streamlined than the…

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conversion rate optimization
Facebook, Google Adwords/PPC, Linkedin, Miscelleneous, Yahoo

Conversion Rate Optimization- Increase Your Conversion Rate With These #FREE Tips

[Conversion Rate Optimization] Currently, are you in any situation mentioned below? Investing a lot in the Digital Marketing campaigns but not happy with the ROI? Planning to launch the PPC or paid marketing campaign but not sure how to make it fruitful? I am not sure what is Conversion Rate Optimization. Not sure how to lower down the cost-per-lead (CPL)…

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Social Media Image Sizes & Dimensions Update for 2018
Facebook, Linkedin, Miscelleneous

Social Media Image Sizes & Dimensions Update for 2018

  Find the below information for all the Dimensions and Sizes you should know before starting the banner/image for your Social Media campaigns and its success! Facebook Profile Cover photo: 851×310 px Profile photo: 180×180 px min size Fan Page Cover Photo:  820×312 px Profile photo: 180×180 px min size Facebook Group 820×428 px Facebook Event Cover photo: 500×262 px…

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Buy Backlinks
SEO

Is it good or bad to Buy Backlinks?

As we all know the Link Building is the main key to achieve the first page ranking on SERP (search engine results page) and we don’t see any other options or new update from Search Engines which can replace it in the near future. Is it good or bad to buy Backlinks? In this article, we will learn what is…

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AdwWrds Banner Sizes
Facebook, Google Adwords/PPC, Linkedin, Miscelleneous, Yahoo

Succeed Your Campaigns By Choosing The Right Adwords Banner Sizes

If you are a Digital Marketing company or a normal business and planning to do the online advertising through Google AdWords, Facebook Adverts, Yahoo, LinkedIn etc. then you need a perfect understanding on the paid ads banner sizes which is the key to success on the paid campaigns. In this article I am covering the specific & recommended ads banner…

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Google Adwords/PPC

Simple & Improved Google Ad Rotation Update For A Better Campaign Performance

  Since the New Google Adwords Interface is already launched with many new and enhanced features and this new update by in September 2017 on the Google Adwords Ad Rotation is a big relief for the advertisers because it is simpler than the previous setting.  Now, it revolves around the two settings only: – “rotate indefinitely” and “optimize”. The Google…

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Facebook

Top 5 tips for Facebook Advertising campaign success

Losing money on Facebook Advertising? Or not sure how to create a profitable campaign? The testing is required to achieve your goals from the Facebook Advertising campaigns as it’s a very big platform to do the promotion and if we don’t apply the right strategies then all the money will waste. In this post, you will know the areas that…

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Facebook

How to generate better ROI with Facebook Split Testing

What is Facebook Split Testing? The very first thing is you can consider Facebook split testing as A/B testing also. If you are concerned on any of the below points then you must try Split Testing for sure: – You are spending a good budget but don’t know how to reduce down the Cost-per-lead. You are using Interest Target, Demographic…

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SEO

What is SEO, its Free Tools and major Algorithms?

What is Search Engine Optimisation (SEO) ? SEO is the short form of Search Engine Optimisation. This is a practice of promoting a website on the Organic search engine results or increasing the web traffic through non-paid activities. SEO is divided into two categories these are On-page optimisation and Off-page optimisation! Both are equally important to get success in SEO.…

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Google Adwords/PPC

How to generate and setup Google Conversion Code?

It’s obvious everybody wants to generate more leads or enquiries while spending money on the Google Adword campaigns. While you are getting more and more clicks & impressions on your ads, by Google conversion code integration you can optimise your campaigns for a better results & ROI also. You can easily track that which Keyword, ads etc lead to the…

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Google Adwords/PPC

Do not neglect this information while selecting the Keyword match types for your campaign.

Selecting the right keyword match types in your campaign is the key to acquiring more and more leads/enquiries while spending your own or customer’s hard earned money. The very first thing I would like to share that use the keyword types according to your campaign objective and duration also how much time you can invest to optimise the campaigns on…

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